WEBVTT

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- When I first started my career,

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and we would invite people from industry here,

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they would say the priorities for the consumer

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are taste and cost, ease of convenience.

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Health was rarely mentioned.

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Now, it's probably the number one thing

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that they say consumers are interested in.

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When consumers demand healthy products,

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healthy diets, everything responds,

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including the science,

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the educational messages, the media.